10 years ago, people walked through an average of 15 homes before deciding to buy. These days, only half that number of homes are visited in person.
What does this mean to you?
Choosing your Realtor today is more important than at any other point.
Back when dinosaurs walked the earth, you know pre-internet… Realtors would chauffeur buyers from home to home. The Realtor chose the homes to view because he/she was the only person who knew which homes were for sale at the time.
But now you have the MLS, Google, dozens of listing websites, social media, YouTube, blogs and much, much more.
Now you have access to the same information as your agent. And that’s good for a buyer. But bad for agents who have homes listed for sale.
Why is it bad for agents when a buyer has all the information?
The agent can’t hide. Everything the agent does is on display to every potential buyer.
- Is the home overpriced? A buyer knows because they’re comparing it to every other home in that price range.
- Does the listing description leave you with more questions than answers? Or does it look like the agent took 10 minutes to write it?
- Are there zero pictures, or very few? This makes a buyer wonder what you’re hiding…
- Are the pictures poor quality? Or are they not telling the proper story? The last thing you want to do is make a buyer question the point of your pictures.
And remember, if it’s bad for the agent, it’s bad for the person who chose the agent. You.
What does this mean to you?
If your Realtor is not versed in marketing your home on the internet. Or is unable to write a proper listing description. Or chooses to take their own listing pictures (I hire a professional photographer to take all my pictures).
Your home will sit…and sit…and sit…as buyers view only 5 homes in person…and none of which were yours.
Can you afford to have your home on the market for an extra 6 months or more because your agent isn’t up to speed with the best way to sell real estate in 2010?
People are using the web to browse homes for sale, deciding which to visit and eliminating the majority of their prospects before they even reach your front door. Most within the first 5 seconds they see your home’s listing description…
You simply can’t afford your home to linger on the market – and I can help you avoid that problem.
I’m a real estate agent with a background in marketing and running an internet business. I harness the power of the web to get maximum exposure for your home and take full advantage of marketing strategies that work in today’s market.
Anyone can write a boring, listless description. It takes a plan and purposeful word choice to persuade, to entice, to MAKE a buyer have to see your home in person.
I make sure your home is front and center when buyers start browsing online
94% of buyers end up online. I give them the information they want and need. I make sure they can imagine living in your home. I bring buyers to your doorstep, increasing your chances of a sale.
When you choose to work with me to sell your home, not only will you receive all the benefits offered by First Weber but you’ll also receive the following:
191 Point Marketing Plan
Why 191 points? Because that’s everything I do from start to finish. In today’s world you need to know you’re receiving value for your money. I created this marketing plan so you can KNOW and TRUST what is/will be done as you proceed through the selling process.
A custom website
I create a virtual walk-through of every room in your home, with pictures from many different angles, which gives buyers the chance to fall in love with your home without ever setting a foot inside.
A virtual tour hugely increases the chances of buyers placing an offer so you can sell your home quickly.
Read how the MLS can actually hurt the sale of your home. The last paragraph is most important…
Online promotion
I bend the powerful marketing tools of the web to your full advantage, using email marketing, MLS, FirstWeber.com, CraigsList.com, Zillow.com, Realtor.com, Postlets.com, and several other highly-frequented sites to give your home massive visibility all over the web.
By making your home easy to find online, you increase the number of interested buyers and offers.
Compelling sales copy
“3B/2B R 1583 sqft” isn’t a home; it’s a classified ad – and it isn’t engaging. I avoid template ads, preferring compelling sales copy with a captivating description for each home listing.
An engaging description enhances buyer visualization, which helps them imagine what it’s like to live in your home. If the buyer never imagines themselves living in your home, they’ll never make an offer.
Neighborhood research
Location is critical. I research your area for advantages such as local schools, shopping, businesses, parks, and other attributes to help tip the scales in your favor.
Providing buyers with additional incentives to explore your home enhances its appeal and selling potential.
It’s time to find out how to benefit from a real estate agent who can harness the web to your advantage.
Send me an email, fill out the form below or call me today at 715-572-8372. Ask for your free Competitive Market Analysis to find out how much your home is worth, and get ready to have your home marketed to the people who are ready to buy.
PHONE: (715) 572-8372
My name is Adam Holberg and I’m a Realtor with First Weber of Wisconsin Rapids. This website is designed to inform and help bring conversation to a topic I love, real estate.