Every year Chris Brogan starts the year off by brainstorming 3 words that he’ll use to guide everything he does in the upcoming year.

For example, one of his words from 2009 was ‘Armies.’ As in, he wanted to equip people with the knowledge to spread and do what he does. If he can teach more effectively he can then equip more people to help execute his vision.

So he goes out and increases his blog subscriber count from around 5,000 to almost 40,000 in less than a year. That means everytime he posts a new article to his blog 8 times the number of people in 2010 will instantly see it… And read it… And think about it… And either on purpose or on accident will spread his thoughts to others…

Then his book, Trust Agents, makes its way to the New York Times bestseller list. How does this book, from this person, become a bestseller? Because he’s delivered, over and over again, on everything Social Media (his expertise).

His armies want to hear more, to learn more… And his army grows…

Note: my 3 words for 2010 will be forthcoming shortly

Now let’s transfer Chris’ use of 3 words as personal goals, and shift them to the topic we discuss here at The School, REAL ESTATE. 

Every home is different and unique. You purchased your home for a reason. Can you remember what those reasons were?

Was it the fireplace in the family room? Or did the master bathroom WOW you as soon as you saw it? Maybe it was because you’d be able to walk to Lake Wazeecha. Or because it’s the few acres (or more) where you could have the garden you’ve always wanted, or where your children would have more room than they’d know what to do with…

Anyway you look at it your home had attributes… The reasons it became YOUR home.

Your test is to think about them now. Long pause…

Do you have those 3 words?

How long ago did you you purchase your home?

Do those words still hold true? What’s changed?

We’re heading into an extremely unique year in real estate. Mortgage rates continue to remain low. Plus there are two separate tax credits being offered at the same time. The First Time Home Buyer credit was extended and a credit for owners who sell after having lived in their home for 5 out of the past 8 years was created. The economy is better. People are better. Buyers are out there.

My point is that all signs are pointing to a more productive first half of 2010 and if you’ve been on the fence about purchasing a new home because your current home isn’t quite right anymore, now may be your opportunity to make that leap.

I can be reached by email at holberga [at] firstweber [dot] com or by phone at 715.572.8372 if you’d like to schedule a time to sit and have a conversation. To help you figure out what’s in your best interest. To see if now is the right time for you.

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